Running a hashtag campaign is probably the most exciting thing any marketer can do on social media. Over the last few years, I got to run a few interactive digital marketing campaigns, particularly on Twitter, with my social media team. Though, just like every other thing on social media, the...

It is every marketer’s dream to get their hashtag trending on Twitter. Over the last few years, I have closely worked with various marketing gurus while participating in numerous events. There were times when I saw a hashtag started to trend on Twitter in less than 2 hours.   One...

As a digital marketer I have come across several hashtag tools for marketing that I have to use for several purpose. I used different tools for  hashtag research, hashtag tracking and analyzing my hashtags. Even when I need to narrate story for  tweetchat different tool is required. You may also...

December 4 was certainly an incredible day for Mumbai. The 7th edition of TEDx Gateway was hosted in the city and created a buzz on social media. With an astonishing reach, the event would surely be remembered for a long time. The attendees and the organizing team took the essence...

The most extravagant conference for social media marketers and gurus in the entire world, The Social Media Marketing World is one such event that created an everlasting impression on the internet and made its presence visible this year. The recent event that took place in April’16 made an exceptional reach...